"Creativity is thinking up new things. Innovation is doing new things.", Theodore Levitt

Project Outcomes

Find a creativity technique
New creativity technique

Introduction

The overall aim of the developed methodology is to describe the specifications should be followed to better conduct a creativity audit. The creativity audit has analytic role and it constitutes one of the first steps an organisation has to follow before launching a policy supporting creativity. The uniqueness of each organization (business or not) and the peculiarities of its organizational culture impose the needs of customizing the knowledge audit to address all these particular characteristics each organization has. Thus, the specifications that are given in this text constitute a general frame of sequence of steps should be followed rather than a set of explicit and detailed guidelines.

This project has been funded with support from the European Commission. This publication
reflects the views only of the author, and the Commission cannot be held responsible for any
use which may be made of the information contained therein.

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